Al Beiruti

Al-Beiruti-franchise

Al Beiruti

Lebanese Restau-Cafés Franchise

2019

6

Lebanon

Worldwide

CONCEPT BRIEF

Beyond its thrilling energy and its urban flair that is unmistakably Lebanese, Beirut will forever be known for its scenes of endless tablescapes of mezzes and cafés fragrant with that alluring mist from an afternoon well-spent with friends that are , over a perfectly-crafted shisha.

Honoring its namesake, Al Beiruti embodies all things Beirut and brings the city’s undeniable soulfulness everywhere it goes, serving memories and aspirations while mixing the old with the new.

Setting its own culture by combining those elements one looks for in both a perfect restaurant and a homey café, the Al Beiruti Restau-Café experience sets the tone once you take your first steps through the door: the chatter of a crowd while they indulge in impeccably-executed Lebanese dishes and international favorites, a Show Kitchen buzzing with spirit where the chefs blend into the dining experience, and, last but certainly not least, that world-famous Lebanese hospitality with an unparalleled attention to detail making you feel right at home.

Al Beiruti is an all-day dining destination with something for every part of every day. Bright mornings over freshly-made Mankoushé and that perfect cup of coffee, long lunches with the family, afternoons with friends animated by the sounds of Tawlé games, and loungy evenings well spent over a Shisha crafted to perfection by Al Beiruti’s very own Shisha Master.

Welcome to Al Beiruti, a new chapter redefining the world of Lebanese Restau-Cafés, bringing bits of Beirut everywhere it goes.

Franchise Fee

Area Required

700 sq.m to 1500 sq.m

Royalty Fee

7% of Gross Sales

TRAINING PROGRAM
Training at Headquarters45 – 90 Days
On-site Training45 – 60 Days
SUPPORT PROGRAM
Operational Support Site Selection
Marketing Support Purchasing
Accounting/Audit/Legal Internal Support
Ongoing Research & Development Overall Program Oversight
FRANCHISE FEE
Individual Unit Franchise Fee
Area Development Franchise Fee
ONGOING FEE
Royalty Fee7% of Monthly Gross Sales
Advertising Fee2% of Monthly Gross Sales
Marketing Fund1% of Monthly Gross Sales
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