La Bottega Del Gelato
- Founded
2012
- Number of Units
—
- Country of Origin
United Arab Emirates
- Franchise Expansion
Upon Request
CONCEPT BRIEF
La Bottega del Gelato opened its first outlet in August 2012 at the newly-opened Bawabat Al Sharq Shopping Mall, Abu Dhabi.
This unique business concept is the first of its kind in the country with no current competitors and offers organic gelato products without artificial flavors and less additive preservatives.
Based on an original idea developed over several years, La Bottega fresh fruits are sliced in half, the flesh scooped out and converted into ice cream and then carefully stuffed back into the two fruit-halves.
La Bottega produces fresh gelato daily, i.e. the best Italian quality ice cream which actually is a gelato filled fruit. La Bottega also offers Dopocena (small glasses filled with different gelato flavors), ice cream cakes and real Italian ILLY espresso coffee. The fruits are specially imported from Brazil, Chile, Spain, the Netherlands, South Africa, Thailand, Indonesia, Egypt and Yemen.
Franchise Fee
AED 70,000
Area Required
50 sq.m and 100 sq.m
Royalty Fee
5% of Gross Sales
TRAINING PROGRAM
| Training at Headquarters | 7 – 10 Days |
|---|---|
| On-site Training | 2 – 3 Days |
SUPPORT PROGRAM
| Operational Support | Site Selection |
|---|---|
| Marketing Support | Purchasing |
| Accounting/Audit/Legal | Internal Support |
| Ongoing Research & Development | Overall Program Oversight |
FRANCHISE FEE
| Individual Unit Franchise Fee | AED 70,000 |
|---|---|
| Area Development Franchise Fee | AED 300,000 (for 5 units) |
ONGOING FEE
| Royalty Fee | 5% of Monthly Gross Sales |
|---|---|
| Advertising Fee | 2% of Monthly Gross Sales |
| Marketing Fund | 2% of Monthly Gross Sales |
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